Online reviews have become a major marketing tool that brands and smart marketers capitalize on. It has worked magically for brands that wish to bring more credibility to their brand. Now, there are various platforms that you must be familiar with, Facebook reviews are one option that has helped brands grow tremendously.
Facebook enjoys an active presence of more than 2 billion monthly active users and is continuing to grow exponentially. Soon enough, Facebook introduced a Facebook page for brands to promote their products and services more effectively. Taking advantage of this, the existing users of a brand began leaving their experiences and reviews on the Facebook page.
The current marketing strategy demands brands to showcase the validation of their customers for more sales and conversions. The reason is simple. Prospective customers of a brand tend to put their faith in customer recommendations more than the promotional content released by a brand.
As a result of which, brands have begun embedding Facebook reviews on their website for benefits like much more increased engagement, building social proof, and enjoying more conversions.
It is not as difficult and technical as you think though! In this blog, we will be guiding you through the steps included to seamlessly embed Facebook reviews on website.
Without any further ado, let’s get started!
Detailed Guide To Embed Facebook Review Widget On Your Website
Step 1 – Select a tool
You need to begin the process by looking for a tool. There are various social media aggregation tools available, that work effectively to complete the process.
You need to select a responsive tool like Taggbox Widget to easily aggregate and embed Facebook Reviews on your website. The tool offers various features to the users for creating and embedding a Facebook review widget of their choice. The tool comes with a wide variety of customization options to make the widget more eye-pleasing. Taggbox widget offers a content moderation panel to get rid of any unwanted content from the widget.
Other features include real-time automatic updates, advanced analytics, and a back support team for anytime assistance. Make sure to go through the features before finalizing your tool.
Step 2 – Log in and aggregate the Facebook reviews
Next, you need to log into the tool. If you are a new user, you may get the option to create a Free account.
You will be redirected to the dashboard section of the tool after logging in. From all the other options available, select Facebook as your content aggregation source. You may get the option to choose your connection type and you need to choose Reviews as your source.
Simply fill in the required credentials and you will be able to see the aggregated Facebook review feeds in the widget editor.
Step 3 – Customize and style the widget
It is crucial that you moderate and customize the Facebook review widget to double its impact. Using the Taggbox widget, you can customize the widget using a wide range of customization options like fonts, themes, templates, background options, etc.
Additionally, the users can moderate the content to ensure the topmost quality of content. Social media users often troll brands by leaving negative comments, that may hamper the reputation of a brand. Using the profanity filter, you can ensure the topmost quality of content always. When you design the Facebook review widget as per your convenience, you can design it as per the overall look and feel of your website.
Step 4 – Generate and copy the embed code
After customizing the widget, you will be set to embed the widget on your website. Click on the Embed widget option on the bottom left corner of the widget editor. Click on the Get Code option to generate and copy the code on the clipboard.
Step 5 – Embed the widget on your website
The last step is to embed the widget. Begin by logging into your WordPress website. Navigate to the section or webpage where you wish to embed the Facebook review widget.
Visit the backend section of the section and paste the copied embed code in the provided section. Save the changes to apply. Kudos! You will have successfully embedded the Facebook review widget on your WordPress website.
This brings you to the conclusion section of this post and you are now aware of the steps that you need to follow to easily embed Facebook review widget on your website.
Additionally, you are aware of the best tool that can be used for this strategy. Go on now, embed your customers’ strong validation, and you will be amazed to see how it transforms your business like never before!
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